Introduction
Hi! My name is William, and I am working on a magazine for my brief! I am excited to work on it and I honestly am looking forward to producing the magazine. I think it will be a fun process, since I have a knack for picture and writing esque creative projects!
Magazine Genre Chosen And Why
For the genre of the magazine, I chose women's fashion. The reason I chose this was because I love fashion as whole, as it is a medium for self-expression and creativity. Moreover, fashion is a canvas for different silhouettes, textiles, fabrics, colors, and more! I specifically chose women's fashion, because I believe fashion to be androgenous, meaning it conforms to no actual gender. Therefore, although most would believe fashion to be more of a feminine lifestyle, I believe otherwise. I believe that men and women can wear any clothes they want, whether it was meant for either gender. Therefore, it is entirely possible for a man to wear a dress and a woman to wear a suit! And this is what I think encompasses fashion as a whole, and why I chose to make the magazine on this type of genre.
Potential Target Audience
A potential target audience is obviously women who are into fashion, since the specific sub-genre I chose was women's fashion. However, I want it to not only be oriented towards women, but people who are into fashion as a whole! I think this will keep the magazine broad in regards to the audience, while still adhering to the common conventions of a women's magazine. Like I said previously, fashion is androgenous and fluid; there is no right or wrong clothing orientation for a specific gender, and the same goes for the audience. The audience doesn't have to just be women who are into fashion, but even men who are into fashion can enjoy something that is a bit more in the typical feminine side, and I want to incorporate that in the expression of said fashion in my magazine.
Potential Social Issues To Be Addressed
Mass-produced fashion can be problematic, as it damages the environment and the practices to produce said apparel may not be ethical. Most may know this type of fashion as "fast-fashion." Fast fashion is built on constantly flooding different stores or websites with new apparel in order to convince the consumer to buy more and more, creating an unhealthy cycle. Moreover, fast fashion uses a tremendous amount of water, and it tends to degrade the land that it is produced on. Additionally, the over-production of synthetic materials due to fast fashion causes microplastic shedding.
Software That Is Planned To Be Used
The software that I am planning to use is Adobe Indesign. In order to use it effectively, I have to know how to import and export files, edit files and photos, know how to layer, know how to crop properly, and more! One might think the process of learning it may be daunting, but I believe I can push through and create effective layouts and illustrations for my women's fashion magazine.
Basic Plan
I think as of right now, I want to begin creating the cover of my magazine. It's the most fun part of creating a magazine, with lots of creative liberty in store. Moreover, some studies that I can do to when it comes to fashion to enhance my magazine is color theory, the use of silhouettes and the different styles in women fashion. Some habits that I can pick up are knowing how to keep the magazine concise and easily digestible, while simultaneously keeping it minimal and elegant. I think this will greatly improve the readability and enjoyability of the magazine. On top of this, I think I want to make sure the typography is creative as well; not only does the illustrations have to be creative, but the typography as well! Again, this will help with the enjoyability of the magazine as well as the readability.
https://environment.upenn.edu/news-events/news/fast-fashion#:~:text=The%20business%20model%20that%20fast,it%2C%20because%20it's%20so%20easy.
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